{"id":21226,"date":"2024-04-05T18:05:40","date_gmt":"2024-04-05T10:05:40","guid":{"rendered":"https:\/\/conferences.marketing-interactive.com\/content360-hk\/?p=21226"},"modified":"2024-04-05T18:06:33","modified_gmt":"2024-04-05T10:06:33","slug":"meggy-cheng","status":"publish","type":"post","link":"https:\/\/devconferences.marketing-interactive.com\/content360-hk\/meggy-cheng\/","title":{"rendered":"Meggy Cheng"},"content":{"rendered":"

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Speaker’s Profile<\/strong><\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,2_3″ use_custom_gutter=”on” gutter_width=”1″ _builder_version=”4.9.2″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_padding=”||||false|false” custom_css_main_element=” align-items: center;”][et_pb_column type=”1_3″ _builder_version=”3.0.47″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/devconferences.marketing-interactive.com\/content360-hk\/wp-content\/uploads\/sites\/39\/2024\/04\/Pic-Meggy-Cheng.jpg” alt=”Karen Wong, Assistant Deputy Editor of MARKETING-INTERACTIVE” title_text=”Pic – Meggy Cheng” _builder_version=”4.9.2″ hover_enabled=”0″ sticky_enabled=”0″][\/et_pb_image][\/et_pb_column][et_pb_column type=”2_3″ _builder_version=”3.0.47″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text admin_label=”Text” _builder_version=”4.9.2″ z_index_tablet=”500″]<\/p>\n

Meggy Cheng<\/h3>\n

Executive Director<\/h4>\n

Hong Kong Dance Company<\/h5>\n

[\/et_pb_text][et_pb_text disabled_on=”off|off|off” admin_label=”Text” _builder_version=”4.9.2″ z_index_tablet=”500″]<\/p>\n

Meggy Cheng received a Master of Arts in Cultural Management at The Chinese University of Hong Kong (Dean\u2019s List Honour), a Bachelor of Arts Degree at The University of Hong Kong and a Diploma in Drama at The Hong Kong Academy for Performing Arts.<\/p>\n

In Cheng\u2019s early career, she led the strategic planning, communications and marketing at various multinational advertising agencies for international brands including McDonald\u2019s Hong Kong, Rejoice, Procter & Gamble (HK, Mainland, Taiwan). As an art enthusiast, she devoted herself to integrating business entrepreneurship with art management practices after joining the art sector as Head of Marketing, Communications and Development, Chung Ying Theatre Company; Director of Marketing and Communications, Hong Kong Philharmonic Orchestra; and Head of Branding and Marketing, M+, West Kowloon Cultural District Authority, specialised in branding and marketing strategies, driving profit and stimulating participation.<\/p>\n

Cheng was awarded the Scholarship for the \u201cClore Leadership Programme 2018\/19\u201d by the Hong Kong Arts Development Council to undertake one-year training in the United Kingdom. She was named the \u201cMarketer of the Year 2019\u201d and awarded the \u201cDistinguished Marketing Leadership Awards\u201d at the HKMA\/TVB Awards for Marketing Excellence 2019 by Hong Kong Management Association, the first person in the arts sector to gain such recognition. In 2023, she led the marketing team on \u201cYayoi Kusama: 1945 to Now\u201d campaign and awarded the \u201cNow TV Gold Award\u201d at the HKMA\/ViuTV & Now TV Awards for Marketing Excellence 2023.<\/p>\n

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2024 Speakers<\/h5>\n

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Cigna International Health<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ module_class=”members-grid” _builder_version=”4.9.2″ _module_preset=”default”][et_pb_team_member name=”Rhianna Richards” position=”Head of Marketing” image_url=”https:\/\/devconferences.marketing-interactive.com\/content360-hk\/wp-content\/uploads\/sites\/39\/2024\/02\/Rhianna-Richards.jpg” admin_label=”Currenxie” _builder_version=”4.9.2″ _dynamic_attributes=”link_option_url” _module_preset=”default” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjIwODYwIn19@”]Currenxie<\/strong>[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” make_equal=”on” module_class=”members-grid” _builder_version=”4.9.2″ _module_preset=”default” width=”90%” locked=”off”][et_pb_column type=”1_4″ _builder_version=”4.9.2″ _module_preset=”default”][et_pb_team_member name=”Matthew Li” position=”Head of Brand & Marketing” image_url=”https:\/\/devconferences.marketing-interactive.com\/content360-hk\/wp-content\/uploads\/sites\/39\/2024\/03\/Photo-Matthew-Li.jpeg” admin_label=”Decathlon Hong Kong” _builder_version=”4.9.2″ _dynamic_attributes=”link_option_url” _module_preset=”default” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjIwOTI0In19@”]<\/p>\n

Decathlon Hong Kong<\/strong><\/p>\n

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ExpressVPN<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ module_class=”members-grid” _builder_version=”4.9.2″ _module_preset=”default”][et_pb_team_member name=”Sam Lam” position=”Curator & Project Director of %22Chubby Hearts%22″ image_url=”https:\/\/devconferences.marketing-interactive.com\/content360-hk\/wp-content\/uploads\/sites\/39\/2024\/03\/Sam-Lam.jpg” admin_label=”Hong Kong Design Centre” _builder_version=”4.9.2″ _dynamic_attributes=”link_option_url” _module_preset=”default” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjIwODg3In19@” link_option_url_new_window=”on”]<\/p>\n

Hong Kong Design Centre<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ module_class=”members-grid” _builder_version=”4.9.2″ _module_preset=”default”][et_pb_team_member name=”Ruud Liu” position=”Head of Marketing, Greater China” image_url=”https:\/\/devconferences.marketing-interactive.com\/content360-hk\/wp-content\/uploads\/sites\/39\/2024\/03\/Photo-Ruud-Liu.jpg” admin_label=”Go City” _builder_version=”4.9.2″ _dynamic_attributes=”link_option_url” _module_preset=”default” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjIwOTgyIn19@” link_option_url_new_window=”on”]Go City<\/strong>[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” make_equal=”on” module_class=”members-grid” _builder_version=”4.9.2″ _module_preset=”default” width=”90%” locked=”off”][et_pb_column type=”1_4″ _builder_version=”4.9.2″ _module_preset=”default”][et_pb_team_member name=”Charlotte Ho” position=”Assistant General Manager \u2013 Branding & Marketing, Discovery Bay” image_url=”https:\/\/devconferences.marketing-interactive.com\/content360-hk\/wp-content\/uploads\/sites\/39\/2024\/03\/Photo-Charlotte-Ho.jpg” admin_label=”Hong Kong Resort Co” _builder_version=”4.9.2″ _dynamic_attributes=”link_option_url” _module_preset=”default” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjIxMDEwIn19@” link_option_url_new_window=”on”]Hong Kong Resort Co<\/strong>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ module_class=”members-grid” _builder_version=”4.9.2″ _module_preset=”default”][et_pb_team_member name=”Karen Wong” position=”Deputy Editor – North Asia” image_url=”https:\/\/devconferences.marketing-interactive.com\/content360-hk\/wp-content\/uploads\/sites\/39\/2023\/03\/Karen-Wong-img.jpg” admin_label=”MARKETING-INTERACTIVE – Karen” module_id=”sp_k_c_u” module_class=”members-grid” _builder_version=”4.9.2″ _dynamic_attributes=”link_option_url” _module_preset=”default” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjE3NjY5In19@” link_option_url_new_window=”on” locked=”off”]<\/p>\n

MARKETING-INTERACTIVE<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ module_class=”members-grid” _builder_version=”4.9.2″ _module_preset=”default”][et_pb_team_member name=”Janice Lee” position=”Head of Branding and Marketing Communications” image_url=”https:\/\/devconferences.marketing-interactive.com\/content360-hk\/wp-content\/uploads\/sites\/39\/2024\/02\/Photo-Janice-Lee.jpg” admin_label=”OneDegree” _builder_version=”4.9.2″ _dynamic_attributes=”link_option_url” _module_preset=”default” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjIwNTQwIn19@” link_option_url_new_window=”on”]OneDegree<\/strong>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ module_class=”members-grid” _builder_version=”4.9.2″ _module_preset=”default”][et_pb_team_member name=”Ronald Wong” position=”Group Chief Marketing Officer” image_url=”https:\/\/devconferences.marketing-interactive.com\/content360-hk\/wp-content\/uploads\/sites\/39\/2024\/03\/Ronald-Wong-1.jpg” admin_label=”Tam Jai International” _builder_version=”4.9.2″ _dynamic_attributes=”link_option_url” _module_preset=”default” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjIxMTQ0In19@” link_option_url_new_window=”on”]Tam Jai International<\/strong>[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” make_equal=”on” module_class=”members-grid” _builder_version=”4.9.2″ _module_preset=”default” width=”90%” locked=”off”][et_pb_column type=”1_4″ _builder_version=”4.9.2″ _module_preset=”default”][et_pb_team_member name=”Chelsea Perino” position=”Managing Director, Global Marketing & Communications” image_url=”https:\/\/devconferences.marketing-interactive.com\/content360-hk\/wp-content\/uploads\/sites\/39\/2024\/02\/Chelsea-Perino-img.jpg” admin_label=”The Executive Centre” _builder_version=”4.9.2″ _dynamic_attributes=”link_option_url” _module_preset=”default” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjIwNTU3In19@” link_option_url_new_window=”on”]The Executive Centre<\/strong>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ module_class=”members-grid” _builder_version=”4.9.2″ _module_preset=”default”][et_pb_team_member name=”Daniel Lin” position=”General Manager” image_url=”https:\/\/devconferences.marketing-interactive.com\/content360-hk\/wp-content\/uploads\/sites\/39\/2024\/03\/Photo-Daniel-Lin.jpeg” admin_label=”Tim Ho Wan” _builder_version=”4.9.2″ _dynamic_attributes=”link_option_url” _module_preset=”default” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjIwOTY2In19@” link_option_url_new_window=”on”]Tim Ho Wan<\/strong>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ module_class=”members-grid” _builder_version=”4.9.2″ _module_preset=”default”][et_pb_team_member name=”Lydia Yau” position=”Head of Group Marketing Strategy and Communications” image_url=”https:\/\/devconferences.marketing-interactive.com\/content360-hk\/wp-content\/uploads\/sites\/39\/2024\/03\/Photo-Lydia-Yau.jpg” admin_label=”Vitasoy” _builder_version=”4.9.2″ _dynamic_attributes=”link_option_url” _module_preset=”default” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjIxMDM3In19@” link_option_url_new_window=”on”]<\/p>\n

Vitasoy International<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ module_class=”members-grid” _builder_version=”4.9.2″ _module_preset=”default”][et_pb_team_member name=”Annie Wong” position=”Global Director of CRM and Client Experience, Brand Marketing” image_url=”https:\/\/devconferences.marketing-interactive.com\/content360-hk\/wp-content\/uploads\/sites\/39\/2024\/04\/Annie-Wong-Photo.jpg” admin_label=”Chow Tai Fook Jewellery” _builder_version=”4.9.2″ _dynamic_attributes=”link_option_url” _module_preset=”default” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjIxMjE0In19@” link_option_url_new_window=”on”]Chow Tai Fook Jewellery<\/strong>[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ module_class=”color2-box” _builder_version=”4.9.2″ _module_preset=”default” global_module=”16395″ saved_tabs=”all”][et_pb_row _builder_version=”4.9.2″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.9.2″ _module_preset=”default”][et_pb_text _builder_version=”4.9.2″ _module_preset=”default”]<\/p>\n

Get challenged and inspired
by the Asia Pacific\u2019s most influential content creators<\/strong><\/h3>\n

If you would like to suggest a speaker\/topic or apply to speak, please drop us an email at production@marketing-interactive.com<\/a><\/strong>.<\/p>\n

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Speaker’s ProfileMeggy Cheng Executive Director Hong Kong Dance CompanyMeggy Cheng received a Master of Arts in Cultural Management at The Chinese University of Hong Kong (Dean\u2019s List Honour), a Bachelor of Arts Degree at The University of Hong Kong and a Diploma in Drama at The Hong Kong Academy for Performing Arts. 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