{"id":1453,"date":"2020-07-22T16:58:59","date_gmt":"2020-07-22T08:58:59","guid":{"rendered":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-asia\/?page_id=1453"},"modified":"2020-10-27T16:29:53","modified_gmt":"2020-10-27T08:29:53","slug":"news-insights","status":"publish","type":"page","link":"https:\/\/devconferences.marketing-interactive.com\/digital-marketing-asia-ds\/news-insights\/","title":{"rendered":"News &amp; Insights"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;DMA Related Articles&#8221; _builder_version=&#8221;4.4.8&#8243; background_color=&#8221;#f5f5f5&#8243; locked=&#8221;off&#8221; collapsed=&#8221;off&#8221;][et_pb_row _builder_version=&#8221;4.5.8&#8243; custom_padding=&#8221;||0px||false|false&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.4.8&#8243;][et_pb_text _builder_version=&#8221;4.5.8&#8243; link_font=&#8221;|700|||||||&#8221; header_text_align=&#8221;right&#8221; header_2_font=&#8221;|600|||||||&#8221; header_2_text_align=&#8221;center&#8221; header_2_text_color=&#8221;#ed1c24&#8243; header_2_font_size=&#8221;35px&#8221; text_orientation=&#8221;center&#8221; custom_padding=&#8221;||50px||false|false&#8221;]<\/p>\n<h2>DMA Related Updates From MARKETING-INTERACTIVE<\/h2>\n<p class=\"p1\"><span class=\"s1\">Get <\/span>yourself in the know with the latest insights from our Marketing Odyssey. Below are some important updates from pre-conference learning journey.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.5.8&#8243; _module_preset=&#8221;default&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.5.8&#8243; _module_preset=&#8221;default&#8221;][et_pb_text _builder_version=&#8221;4.5.8&#8243; link_font=&#8221;|700|||||||&#8221; header_text_align=&#8221;right&#8221; header_2_font=&#8221;|600|||||||&#8221; header_2_text_align=&#8221;center&#8221; header_2_text_color=&#8221;#ed1c24&#8243; header_2_font_size=&#8221;35px&#8221; header_3_font=&#8221;|600|||||||&#8221; header_3_text_color=&#8221;#121542&#8243; header_3_font_size=&#8221;28px&#8221; text_orientation=&#8221;center&#8221;]<\/p>\n<h3>Updates on Digital Labs Series<\/h3>\n<p class=\"p1\">[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;2_5,3_5&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;1&#8243; make_equal=&#8221;on&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.5.8&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#ffffff&#8221; width=&#8221;50%&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;80%&#8221; width_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;||2vw||false|false&#8221; custom_padding=&#8221;|1vw||1vw|false|true&#8221; custom_padding_tablet=&#8221;&#8221; custom_padding_phone=&#8221;|2vw||2vw|false|true&#8221; custom_css_main_element=&#8221;align-items:center;&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; border_width_all=&#8221;1px&#8221; border_color_all=&#8221;rgba(0,0,0,0.25)&#8221; box_shadow_style=&#8221;preset3&#8243;][et_pb_column type=&#8221;2_5&#8243; _builder_version=&#8221;4.5.8&#8243; _module_preset=&#8221;default&#8221;][et_pb_image src=&#8221;https:\/\/devconferences.marketing-interactive.com\/digital-marketing-asia-ds\/wp-content\/uploads\/sites\/32\/2020\/09\/New-150&#215;150-1.png&#8221; alt=&#8221;New&#8221; title_text=&#8221;New&#8221; _builder_version=&#8221;4.5.8&#8243; _module_preset=&#8221;default&#8221; z_index=&#8221;99&#8243; width=&#8221;80px&#8221; module_alignment=&#8221;left&#8221; custom_margin=&#8221;-5%||||false|false&#8221; custom_margin_tablet=&#8221;&#8221; custom_margin_phone=&#8221;0%||||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221;][\/et_pb_image][et_pb_image src=&#8221;https:\/\/devconferences.marketing-interactive.com\/digital-marketing-asia-ds\/wp-content\/uploads\/sites\/32\/2020\/07\/digital-workshop.png&#8221; alt=&#8221;digital-workshop&#8221; title_text=&#8221;digital-workshop&#8221; _builder_version=&#8221;4.5.8&#8243; _module_preset=&#8221;default&#8221; width=&#8221;65%&#8221; width_last_edited=&#8221;off|desktop&#8221; module_alignment=&#8221;center&#8221; width__hover_enabled=&#8221;off|desktop&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.5.8&#8243; _module_preset=&#8221;default&#8221;][et_pb_text _builder_version=&#8221;4.5.8&#8243; _module_preset=&#8221;default&#8221; link_font=&#8221;|700|||||||&#8221; header_3_font=&#8221;|600|||||||&#8221; header_3_text_color=&#8221;#ed1c24&#8243; header_3_line_height=&#8221;1.2em&#8221; width_last_edited=&#8221;off|desktop&#8221; module_alignment=&#8221;center&#8221; width__hover_enabled=&#8221;on|desktop&#8221;]<\/p>\n<h3>Check out our new added micro-workshop powered by Celtra on the topic: Content scaling: driving cross-channel variety in creative production<\/h3>\n<h4>\u00a0<\/h4>\n<h4><strong>Session details:<\/strong><\/h4>\n<h4>Content scaling: driving cross-channel variety in creative production<\/h4>\n<h4>Wednesday, 28 Oct 2020\u00a0 (4:00pm &#8211; 4:30pm)<\/h4>\n<p>All registered participants will have access to this new micro-workshop. <a href=\"https:\/\/devconferences.marketing-interactive.com\/digital-marketing-asia\/digital-lab-series\/\">Click here<\/a> to take a look at our other Digital Lab topics.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row disabled_on=&#8221;off|off|off&#8221; _builder_version=&#8221;4.5.8&#8243; _module_preset=&#8221;default&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.5.8&#8243; _module_preset=&#8221;default&#8221;][et_pb_text _builder_version=&#8221;4.5.8&#8243; link_font=&#8221;|700|||||||&#8221; header_text_align=&#8221;right&#8221; header_2_font=&#8221;|600|||||||&#8221; header_2_text_align=&#8221;center&#8221; header_2_text_color=&#8221;#ed1c24&#8243; header_2_font_size=&#8221;35px&#8221; header_3_font=&#8221;|600|||||||&#8221; header_3_text_color=&#8221;#121542&#8243; header_3_font_size=&#8221;28px&#8221; text_orientation=&#8221;center&#8221;]<\/p>\n<h3>FB Forum<\/h3>\n<p class=\"p1\">[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;2_5,3_5&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;1&#8243; make_equal=&#8221;on&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.5.8&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#ffffff&#8221; width=&#8221;50%&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;80%&#8221; width_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;||2vw||false|false&#8221; custom_padding=&#8221;|1vw||1vw|false|true&#8221; custom_padding_tablet=&#8221;&#8221; custom_padding_phone=&#8221;|2vw||2vw|false|true&#8221; custom_css_main_element=&#8221;align-items:center;&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; border_width_all=&#8221;1px&#8221; border_color_all=&#8221;rgba(0,0,0,0.25)&#8221; box_shadow_style=&#8221;preset3&#8243;][et_pb_column type=&#8221;2_5&#8243; _builder_version=&#8221;4.5.8&#8243; _module_preset=&#8221;default&#8221;][et_pb_image src=&#8221;https:\/\/devconferences.marketing-interactive.com\/digital-marketing-asia-ds\/wp-content\/uploads\/sites\/32\/2020\/09\/FB-Forum.png&#8221; alt=&#8221;FB Forum&#8221; title_text=&#8221;FB Forum&#8221; _builder_version=&#8221;4.5.8&#8243; _module_preset=&#8221;default&#8221; width=&#8221;65%&#8221; width_last_edited=&#8221;off|desktop&#8221; module_alignment=&#8221;center&#8221; width__hover_enabled=&#8221;off|desktop&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.5.8&#8243; _module_preset=&#8221;default&#8221;][et_pb_text _builder_version=&#8221;4.5.8&#8243; _module_preset=&#8221;default&#8221; link_font=&#8221;|700|||||||&#8221; header_3_font=&#8221;|600|||||||&#8221; header_3_text_color=&#8221;#ed1c24&#8243; header_3_line_height=&#8221;1.2em&#8221; module_alignment=&#8221;center&#8221; width__hover_enabled=&#8221;on|desktop&#8221;]<\/p>\n<h3>Register today and join us in a private group forum along with speakers and delegates that will offer you networking opportunities.<\/h3>\n<p><a href=\"https:\/\/www.facebook.com\/groups\/marketinginteractive.digitalmarketingasia\/?ref=bookmarks\">Click here<\/a> to join group<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.5.8&#8243; _module_preset=&#8221;default&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.5.8&#8243; _module_preset=&#8221;default&#8221;][et_pb_text _builder_version=&#8221;4.6.6&#8243; link_font=&#8221;|700|||||||&#8221; header_text_align=&#8221;right&#8221; header_2_font=&#8221;|600|||||||&#8221; header_2_text_align=&#8221;center&#8221; header_2_text_color=&#8221;#ed1c24&#8243; header_2_font_size=&#8221;35px&#8221; header_3_font=&#8221;|600|||||||&#8221; header_3_text_color=&#8221;#121542&#8243; header_3_font_size=&#8221;28px&#8221; text_orientation=&#8221;center&#8221; hover_enabled=&#8221;0&#8243; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h3>Updates on DMA Podcast Series<\/h3>\n<p class=\"p1\">Tune in to our latest podcast series by Tom Treanor from Treasure Data and Mark Bellamy from Aiken Digital on our very own #DMASeries on Spotify today!<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.5.8&#8243; _module_preset=&#8221;default&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.5.8&#8243; _module_preset=&#8221;default&#8221;][et_pb_code _builder_version=&#8221;4.6.6&#8243; _module_preset=&#8221;default&#8221; module_alignment=&#8221;center&#8221; hover_enabled=&#8221;0&#8243; sticky_enabled=&#8221;0&#8243;]<iframe loading=\"lazy\" src=\"https:\/\/open.spotify.com\/embed-podcast\/episode\/0BJRKghjS0Xhtvjn6vkj8G\" width=\"100%\" height=\"232\" frameborder=\"0\" allowtransparency=\"true\" allow=\"encrypted-media\"><\/iframe>[\/et_pb_code][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.5.8&#8243; _module_preset=&#8221;default&#8221;][et_pb_code _builder_version=&#8221;4.6.6&#8243; _module_preset=&#8221;default&#8221; module_alignment=&#8221;center&#8221; hover_enabled=&#8221;0&#8243; width__hover_enabled=&#8221;off|desktop&#8221; sticky_enabled=&#8221;0&#8243;]<iframe loading=\"lazy\" src=\"https:\/\/open.spotify.com\/embed-podcast\/episode\/2x8W4CbEBws1Bii4DqUscg\" width=\"100%\" height=\"232\" frameborder=\"0\" allowtransparency=\"true\" allow=\"encrypted-media\"><\/iframe>[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;DMA Related Articles&#8221; _builder_version=&#8221;4.4.8&#8243; locked=&#8221;off&#8221; collapsed=&#8221;off&#8221;][et_pb_row _builder_version=&#8221;4.4.8&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.4.8&#8243;][et_pb_text _builder_version=&#8221;4.5.8&#8243; link_font=&#8221;|700|||||||&#8221; header_text_align=&#8221;right&#8221; header_2_font=&#8221;|600|||||||&#8221; header_2_text_align=&#8221;center&#8221; header_2_text_color=&#8221;#ed1c24&#8243; header_2_font_size=&#8221;35px&#8221; text_orientation=&#8221;center&#8221;]<\/p>\n<h2>News Articles<\/h2>\n<p class=\"p1\">Stay ahead of news and insights about the movers and shakers of Digital Marketing in Asia.<\/p>\n<p class=\"p1\">Click on the link to read the articles.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_4,1_4,1_4,1_4&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;2&#8243; make_equal=&#8221;on&#8221; _builder_version=&#8221;4.4.8&#8243; width=&#8221;95%&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;60%&#8221; width_last_edited=&#8221;on|phone&#8221;][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.4.8&#8243;][et_pb_blurb url=&#8221;https:\/\/www.marketing-interactive.com\/axiata-digitals-manzur-rahman-when-management-refuses-to-buy-in-to-your-idea&#8221; url_new_window=&#8221;on&#8221; image=&#8221;https:\/\/devconferences.marketing-interactive.com\/digital-marketing-asia-ds\/wp-content\/uploads\/sites\/32\/2020\/09\/DMA2020-Article-13.jpg&#8221; alt=&#8221;DMA2020-Article-13&#8243; _builder_version=&#8221;4.5.8&#8243; _module_preset=&#8221;default&#8221; border_color_all=&#8221;rgba(0,0,0,0.2)&#8221;]<\/p>\n<h4>Axiata Digital&#8217;s Manzur Rahman: When management refuses to buy into your idea<\/h4>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.4.8&#8243;][et_pb_blurb url=&#8221;https:\/\/www.marketing-interactive.com\/why-l-oreal-indonesia-remained-bullish-in-its-product-launches-amidst-the-pandemic&#8221; url_new_window=&#8221;on&#8221; image=&#8221;https:\/\/devconferences.marketing-interactive.com\/digital-marketing-asia-ds\/wp-content\/uploads\/sites\/32\/2020\/09\/DMA2020-Article-14.jpg&#8221; alt=&#8221;DMA2020-Article-14&#8243; _builder_version=&#8221;4.5.8&#8243; _module_preset=&#8221;default&#8221; border_color_all=&#8221;rgba(0,0,0,0.2)&#8221;]<\/p>\n<h4>Why L&#8217;Or\u00e9al Indonesia remained bullish in its product launches amidst the pandemic<\/h4>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.4.8&#8243;][et_pb_blurb url=&#8221;https:\/\/www.marketing-interactive.com\/data-ethics-just-because-you-can-doesnt-mean-you-should&#8221; url_new_window=&#8221;on&#8221; image=&#8221;https:\/\/devconferences.marketing-interactive.com\/digital-marketing-asia-ds\/wp-content\/uploads\/sites\/32\/2020\/07\/DMA2020-Article-3.jpg&#8221; alt=&#8221;DMA20-articles-3&#8243; _builder_version=&#8221;4.5.1&#8243; _module_preset=&#8221;default&#8221; border_color_all=&#8221;rgba(0,0,0,0.2)&#8221;]<\/p>\n<h4>Data ethics: Just because you can, doesn&#8217;t mean you should<\/h4>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.4.8&#8243;][et_pb_blurb url=&#8221;https:\/\/www.marketing-interactive.com\/analysis-steep-competition-but-sea-not-a-lost-cause-for-snapchat%20&#8243; url_new_window=&#8221;on&#8221; image=&#8221;https:\/\/devconferences.marketing-interactive.com\/digital-marketing-asia-ds\/wp-content\/uploads\/sites\/32\/2020\/07\/DMA2020-Article-4.jpg&#8221; alt=&#8221;DMA20-articles-4&#8243; _builder_version=&#8221;4.5.1&#8243; _module_preset=&#8221;default&#8221; border_color_all=&#8221;rgba(0,0,0,0.2)&#8221;]<\/p>\n<h4>Analysis: Steep competition, but SEA not a lost cause for Snapchat<\/h4>\n<p>[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_4,1_4,1_4,1_4&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;2&#8243; make_equal=&#8221;on&#8221; _builder_version=&#8221;4.4.8&#8243; width=&#8221;95%&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;60%&#8221; width_last_edited=&#8221;on|phone&#8221;][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.4.8&#8243;][et_pb_blurb url=&#8221;https:\/\/www.marketing-interactive.com\/analysis-youtube-shoppable-ads-are-great-but-be-careful-of-over-reliance&#8221; url_new_window=&#8221;on&#8221; image=&#8221;https:\/\/devconferences.marketing-interactive.com\/digital-marketing-asia-ds\/wp-content\/uploads\/sites\/32\/2020\/07\/DMA2020-Article-5.jpg&#8221; alt=&#8221;DMA2020-Article-1&#8243; _builder_version=&#8221;4.5.1&#8243; _module_preset=&#8221;default&#8221; border_color_all=&#8221;rgba(0,0,0,0.2)&#8221;]<\/p>\n<h4>Analysis: YouTube shoppable ads are great but be careful of over-reliance<\/h4>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.4.8&#8243;][et_pb_blurb url=&#8221;https:\/\/www.marketing-interactive.com\/analysis-will-facebooks-numerous-pr-crises-boil-over-or-simmer-down&#8221; url_new_window=&#8221;on&#8221; image=&#8221;https:\/\/devconferences.marketing-interactive.com\/digital-marketing-asia-ds\/wp-content\/uploads\/sites\/32\/2020\/07\/DMA2020-Article-6.jpg&#8221; alt=&#8221;DMA20-articles-2&#8243; _builder_version=&#8221;4.5.1&#8243; _module_preset=&#8221;default&#8221; border_color_all=&#8221;rgba(0,0,0,0.2)&#8221;]<\/p>\n<h4>Analysis: Will Facebook&#8217;s numerous PR crises boil over or simmer down?<\/h4>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.4.8&#8243;][et_pb_blurb url=&#8221;https:\/\/www.marketing-interactive.com\/infographic-marketers-highlight-jobs-and-tools-essential-for-2021&#8243; url_new_window=&#8221;on&#8221; image=&#8221;https:\/\/devconferences.marketing-interactive.com\/digital-marketing-asia-ds\/wp-content\/uploads\/sites\/32\/2020\/07\/DMA2020-Article-7.jpg&#8221; alt=&#8221;DMA2020-Article-7&#8243; _builder_version=&#8221;4.5.1&#8243; _module_preset=&#8221;default&#8221; border_color_all=&#8221;rgba(0,0,0,0.2)&#8221;]<\/p>\n<h4>Infographic: Marketers highlight jobs and tools essential for 2021<\/h4>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.4.8&#8243;][et_pb_blurb url=&#8221;https:\/\/www.marketing-interactive.com\/analysis-will-facebook-ad-boycott-have-a-ripple-effect-in-asia&#8221; url_new_window=&#8221;on&#8221; image=&#8221;https:\/\/devconferences.marketing-interactive.com\/digital-marketing-asia-ds\/wp-content\/uploads\/sites\/32\/2020\/07\/DMA2020-Article-8.jpg&#8221; alt=&#8221;DMA2020-Article-8&#8243; _builder_version=&#8221;4.5.1&#8243; _module_preset=&#8221;default&#8221; border_color_all=&#8221;rgba(0,0,0,0.2)&#8221;]<\/p>\n<h4>Analysis: Will Facebook ad boycott have a ripple effect in Asia?<\/h4>\n<p>[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_4,1_4,1_4,1_4&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;2&#8243; make_equal=&#8221;on&#8221; _builder_version=&#8221;4.4.8&#8243; width=&#8221;95%&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;60%&#8221; width_last_edited=&#8221;on|phone&#8221;][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.4.8&#8243;][et_pb_blurb url=&#8221;https:\/\/www.marketing-interactive.com\/questions-to-ask-if-you-think-you-have-the-shiny-new-toy-syndrome&#8221; url_new_window=&#8221;on&#8221; image=&#8221;https:\/\/devconferences.marketing-interactive.com\/digital-marketing-asia-ds\/wp-content\/uploads\/sites\/32\/2020\/10\/DMA2020-Article-15.jpg&#8221; alt=&#8221;DMA2020-Article-1&#8243; _builder_version=&#8221;4.5.8&#8243; _module_preset=&#8221;default&#8221; border_color_all=&#8221;rgba(0,0,0,0.2)&#8221;]<\/p>\n<h4>Questions to ask if you think you have the &#8216;shiny new toy&#8217; syndrome<\/h4>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.4.8&#8243;][et_pb_blurb url=&#8221;https:\/\/www.marketing-interactive.com\/how-dhl-ecommerce-my-continued-to-ramp-up-in-digital-innovations-amidst-the-pandemic&#8221; url_new_window=&#8221;on&#8221; image=&#8221;https:\/\/devconferences.marketing-interactive.com\/digital-marketing-asia-ds\/wp-content\/uploads\/sites\/32\/2020\/10\/DMA2020-Article-16.jpg&#8221; alt=&#8221;DMA2020-Article-1&#8243; _builder_version=&#8221;4.5.8&#8243; _module_preset=&#8221;default&#8221; border_color_all=&#8221;rgba(0,0,0,0.2)&#8221; locked=&#8221;off&#8221;]<\/p>\n<h4>Opinion: eCommerce is a core business area all stakeholders need to commit to<\/h4>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.4.8&#8243;][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.4.8&#8243;][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_4,1_4,1_4,1_4&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;2&#8243; make_equal=&#8221;on&#8221; disabled_on=&#8221;on|on|on&#8221; _builder_version=&#8221;4.4.8&#8243; width=&#8221;95%&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;60%&#8221; width_last_edited=&#8221;on|phone&#8221; disabled=&#8221;on&#8221;][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.4.8&#8243;][et_pb_blurb url=&#8221;https:\/\/www.marketing-interactive.com\/analysis-genzs-are-going-in-hiding-from-your-digital-promotions&#8221; url_new_window=&#8221;on&#8221; image=&#8221;https:\/\/devconferences.marketing-interactive.com\/digital-marketing-asia-ds\/wp-content\/uploads\/sites\/32\/2020\/07\/DMA2020-Article-9.jpg&#8221; alt=&#8221;DMA2020-Article-9&#8243; _builder_version=&#8221;4.5.1&#8243; _module_preset=&#8221;default&#8221; border_color_all=&#8221;rgba(0,0,0,0.2)&#8221;]<\/p>\n<h4>Analysis: Gen Zs are hiding from your digital promotions<\/h4>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.4.8&#8243;][et_pb_blurb url=&#8221;https:\/\/www.marketing-interactive.com\/analysis-decoding-nielsens-new-privacycentric-cross-platform-measurement&#8221; url_new_window=&#8221;on&#8221; image=&#8221;https:\/\/devconferences.marketing-interactive.com\/digital-marketing-asia-ds\/wp-content\/uploads\/sites\/32\/2020\/07\/DMA2020-Article-10.jpg&#8221; alt=&#8221;DMA2020-Article-10&#8243; _builder_version=&#8221;4.5.1&#8243; _module_preset=&#8221;default&#8221; border_color_all=&#8221;rgba(0,0,0,0.2)&#8221;]<\/p>\n<h4>Analysis: Decoding Nielsen&#8217;s new &#8216;privacy-centric&#8217; cross-platform measurement<\/h4>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.4.8&#8243;][et_pb_blurb url=&#8221;https:\/\/www.marketing-interactive.com\/analysis-will-cutting-fb-ad-dollars-hamper-disney-global-awareness&#8221; url_new_window=&#8221;on&#8221; image=&#8221;https:\/\/devconferences.marketing-interactive.com\/digital-marketing-asia-ds\/wp-content\/uploads\/sites\/32\/2020\/07\/DMA2020-Article-11.jpg&#8221; alt=&#8221;DMA2020-Article-7&#8243; _builder_version=&#8221;4.5.1&#8243; _module_preset=&#8221;default&#8221; border_color_all=&#8221;rgba(0,0,0,0.2)&#8221;]<\/p>\n<h4>Analysis: Will cutting FB ad dollars hamper Disney+ global awareness?<\/h4>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.4.8&#8243;][et_pb_blurb url=&#8221;https:\/\/marketing-interactive.com\/6-ways-to-jumpstart-your-marketing-playbook-in-the-new-normal&#8221; url_new_window=&#8221;on&#8221; image=&#8221;https:\/\/devconferences.marketing-interactive.com\/digital-marketing-asia-ds\/wp-content\/uploads\/sites\/32\/2020\/07\/DMA2020-Article-12.jpg&#8221; alt=&#8221;DMA2020-Article-12&#8243; _builder_version=&#8221;4.5.1&#8243; _module_preset=&#8221;default&#8221; border_color_all=&#8221;rgba(0,0,0,0.2)&#8221;]<\/p>\n<h4>6 ways to jump-start your marketing playbook in the new normal<\/h4>\n<p>[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.5.1&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#f5f5f5&#8243;][et_pb_row _builder_version=&#8221;4.4.8&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.4.8&#8243;][et_pb_text _builder_version=&#8221;4.5.1&#8243; link_font=&#8221;|700|||||||&#8221; header_text_align=&#8221;right&#8221; header_2_font=&#8221;|600|||||||&#8221; header_2_text_align=&#8221;center&#8221; header_2_text_color=&#8221;#ed1c24&#8243; header_2_font_size=&#8221;35px&#8221; text_orientation=&#8221;center&#8221;]<\/p>\n<h2>Past DMA Video Highlights<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; 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Below are some important updates from pre-conference learning journey.Updates on Digital Labs Series Check out our new added micro-workshop powered by Celtra on the topic: Content scaling: driving cross-channel variety in creative production \u00a0 Session details: Content [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-1453","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>News &amp; Insights - Digital Marketing Asia DS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/devconferences.marketing-interactive.com\/digital-marketing-asia-ds\/news-insights\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"News &amp; Insights - Digital Marketing Asia DS\" \/>\n<meta property=\"og:description\" content=\"DMA Related Updates From MARKETING-INTERACTIVE Get yourself in the know with the latest insights from our Marketing Odyssey. 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