{"id":5549,"date":"2024-08-12T20:52:34","date_gmt":"2024-08-12T12:52:34","guid":{"rendered":"https:\/\/conferences.marketing-interactive.com\/digital-marketing-hk\/?p=5549"},"modified":"2024-08-14T13:28:02","modified_gmt":"2024-08-14T05:28:02","slug":"eric-chan","status":"publish","type":"post","link":"https:\/\/devconferences.marketing-interactive.com\/digital-marketing-hk\/eric-chan\/","title":{"rendered":"Eric Chan"},"content":{"rendered":"

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2024 Speaker’s Profile<\/strong><\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”2_5,3_5″ module_class=”members-full-description” _builder_version=”4.9.2″][et_pb_column type=”2_5″ _builder_version=”3.0.47″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/devconferences.marketing-interactive.com\/digital-marketing-hk\/wp-content\/uploads\/sites\/45\/2024\/08\/Photo-Eric-Chan.jpg” title_text=”Photo – Eric Chan” align=”center” _builder_version=”4.9.2″ _module_preset=”default”][\/et_pb_image][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”3.0.47″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.9.2″ _module_preset=”default” hover_enabled=”0″ sticky_enabled=”0″]<\/p>\n

Eric Chan<\/h3>\n

Director and Head, Growth and Digital Marketing, WRB Marketing<\/h4>\n

Standard Chartered Bank (Hong Kong)<\/h5>\n

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Eric currently serves as the Director and Head, Growth and Digital Marketing, Wealth and Retail Banking Marketing at Standard Chartered Bank Hong Kong formulating digital strategies and executing marketing initiatives across paid and owned media channels aligning to business priorities mainly for digital banking, deposits, and payment products.<\/p>\n

With over 18 years of solid experience across digital and social marketing, his expertise and enthusiasm for innovation has fueled the delivery of many outstanding and banking industry-first initiatives in the area around chatbot, virtual KOL, NFTs and Metaverse etc.<\/p>\n

Prior to his current role at Standard Chartered, he held growth and marketing leadership positions at Hang Seng Bank, the Bank of East Asia and HSBC where he focused on driving digital growth, improving marketing performance and expanding social media engagement.<\/p>\n

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View other speakers’ profile<\/h3>\n

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Bupa Hong Kong<\/strong><\/p>\n

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DBS Hong Kong<\/strong><\/p>\n

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GoGoX<\/strong><\/p>\n

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L\u2019Occitane<\/strong><\/p>\n

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Final Upgrade AI<\/strong><\/p>\n

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HK Express<\/strong><\/p>\n

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JEB Group<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.0.47″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_team_member name=”Philip Chau” position=”Director, Marketing Performance & Operations” image_url=”https:\/\/devconferences.marketing-interactive.com\/digital-marketing-hk\/wp-content\/uploads\/sites\/45\/2023\/08\/Philip-Chau-Headshot.jpg” admin_label=”Sun Life Asia – Philip Chau” _builder_version=”4.9.2″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjIyMjAifX0=@” link_option_url_new_window=”on” locked=”off”]<\/p>\n

Sun Life Asia<\/strong><\/p>\n

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Standard Chartered Bank (Hong Kong)<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.0.47″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_team_member name=”Alex Lee” position=”Group Head of Digital and Data Analytics” image_url=”https:\/\/devconferences.marketing-interactive.com\/digital-marketing-hk\/wp-content\/uploads\/sites\/45\/2024\/08\/Alex-Lee-img.jpg” admin_label=”Uni-China Group” _builder_version=”4.9.2″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjU0MjcifX0=@” link_option_url_new_window=”on”]<\/p>\n

Uni-China Group<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.0.47″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_team_member name=”Rezwana Manjur” position=”Editor-in-Chief” image_url=”https:\/\/devconferences.marketing-interactive.com\/digital-marketing-hk\/wp-content\/uploads\/sites\/45\/2024\/08\/RezwanaManjur.jpg” admin_label=”MARKETING-INTERACTIVE – Rezwana Manjur” _builder_version=”4.9.2″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjU0NzYifX0=@” link_option_url_new_window=”on”]<\/p>\n

MARKETING-INTERACTIVE<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.0.47″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_team_member name=”Karen Wong” position=”Deputy Editor North Asia” image_url=”https:\/\/devconferences.marketing-interactive.com\/digital-marketing-hk\/wp-content\/uploads\/sites\/45\/2023\/08\/Karen-Wong-1.png” admin_label=”MARKETING-INTERACTIVE – Karen Wong” _builder_version=”4.9.2″ _dynamic_attributes=”link_option_url” link_option_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wb3N0Iiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjIzNTAifX0=@” link_option_url_new_window=”on”]<\/p>\n

MARKETING-INTERACTIVE<\/strong><\/p>\n

[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

2024 Speaker’s ProfileEric Chan Director and Head, Growth and Digital Marketing, WRB Marketing Standard Chartered Bank (Hong Kong)Eric currently serves as the Director and Head, Growth and Digital Marketing, Wealth and Retail Banking Marketing at Standard Chartered Bank Hong Kong formulating digital strategies and executing marketing initiatives across paid and owned media channels aligning to […]<\/p>\n","protected":false},"author":40,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[16],"tags":[],"class_list":["post-5549","post","type-post","status-publish","format-standard","hentry","category-2024-speakers"],"yoast_head":"\n2024 Speakers - Eric Chan<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/devconferences.marketing-interactive.com\/digital-marketing-hk\/eric-chan\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"2024 Speakers - 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