2024 Speaker's Profile

Kelvin Hong
Director of Branding and Communications
A&W Restaurants International
Kelvin Hong is an accomplished leader of marketers with over 20 years of experience in different geographies and roles covering APAC, spanning global MNCs such as Philip Morris, Nestle, Unilever, Kimberly Clark, Sara Lee and KFC. Currently, he is the director for branding and communications for A&W International, based out of Jakarta, Indonesia. Hong has deep experience in SEA emerging markets and his strengths lies in market entrant and penetration, award winning campaigns cum innovations, plus sharp business turnarounds. He is a strong proponent of shaping strategic insights into brand executions and amplifying that into the digital space as he believes “the world of marketing has evolved”.