{"id":9165,"date":"2022-07-28T20:16:34","date_gmt":"2022-07-28T12:16:34","guid":{"rendered":"https:\/\/conferences.marketing-interactive.com\/tradedesk\/?page_id=4"},"modified":"2025-02-20T16:26:58","modified_gmt":"2025-02-20T08:26:58","slug":"homepage","status":"publish","type":"page","link":"https:\/\/devconferences.marketing-interactive.com\/gwb-kl\/","title":{"rendered":"Grow with Braze"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#0099FA&#8221; width=&#8221;100vw&#8221; module_alignment=&#8221;center&#8221; custom_padding=&#8221;4px||0px|||&#8221; background_image_phone=&#8221;https:\/\/devconferences.marketing-interactive.com\/grb\/wp-content\/uploads\/sites\/50\/2024\/03\/br-bg-2.jpg&#8221; background_enable_image_phone=&#8221;on&#8221; locked=&#8221;off&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;1&#8243; 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disabled=&#8221;on&#8221;]<\/p>\n<h1 style=\"text-align: center;\"><strong>27 February 2024<\/strong><br \/><strong>10:00am &#8211; 1:30pm (GMT+8)<\/strong><br \/><strong>Parkroyal Collection Kuala Lumpur<\/strong><br \/><span style=\"font-size: 60%;\">(COLLECTION Ballroom, Level 2)<\/span><\/h1>\n<p>[\/et_pb_text][et_pb_text disabled_on=&#8221;on|on|on&#8221; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#FFFFFF&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; module_alignment=&#8221;center&#8221; disabled=&#8221;on&#8221; locked=&#8221;off&#8221;]<\/p>\n<p style=\"text-align: center;\"><strong>Supported by<\/strong><br \/><img decoding=\"async\" class=\"wp-image-10362 alignnone size-medium\" style=\"margin-top: 7px;\" src=\"https:\/\/devconferences.marketing-interactive.com\/grb\/wp-content\/uploads\/sites\/50\/2024\/04\/logo-mi3.png\" alt=\"\" \/><\/p>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/devconferences.marketing-interactive.com\/gwb-kl\/wp-content\/uploads\/sites\/58\/2025\/01\/BigMarkerCTA2.png&#8221; 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_module_preset=&#8221;default&#8221; max_width=&#8221;70%&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;-16px||||false|false&#8221; custom_padding=&#8221;0px||||false|false&#8221;][et_pb_row make_equal=&#8221;on&#8221; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;|auto|-55px|auto||&#8221; custom_padding=&#8221;||||false|false&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;40px||40px||false|false&#8221; custom_css_main_element=&#8221;display: flex;||align-items: center;&#8221;][et_pb_text disabled_on=&#8221;on|on|on&#8221; admin_label=&#8221;About the event&#8221; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221; disabled=&#8221;on&#8221;]<\/p>\n<h3 class=\"h2\">Navigating the Future of Customer Engagement<\/h3>\n<p><strong>A special forum for client-side marketers and CX professionals<\/strong>[\/et_pb_text][et_pb_text admin_label=&#8221;About the event&#8221; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221;]<\/p>\n<p>Malaysia&#8217;s e-commerce market is on a trajectory of growth with a projection to reach US$9.28bn in 2025. Driven by rapid digitalisation, public-private initiatives and changing consumer behaviours, the nation has witnessed an increased adoption of mobile wallets, with transaction volumes skyrocketing in recent years. The trend towards digital-first purchasing habits highlights the need for brands to cater for a tech-savvy, value-driven consumer base that expects seamless, personalized experiences.<\/p>\n<p>Good news is brands have a plethora of marketing technologies to help them efficiently create bespoke content, personalized customer engagement strategies, and derive actionable insights. But, which one should the marketers choose to harness these trends and the ones that can adapt to their strategies and infrastructure to thrive in this competitive environment?<\/p>\n<p>Enter \u201c Grow with Braze \u2013 Kuala Lumpur \u201c &#8211; the event for marketers with a tailored agenda on how to capitalize on these trends and position their brands at the forefront of customer engagement. Tailored to Malaysia&#8217;s unique market, this program offers insights into the latest strategies, tools, and best practices for 2025.<\/p>\n<p>What to expect:<\/p>\n<ul>\n<li><strong>Hear from Marketing and CX leaders on actionable advice that you can implement right away in your marketing strategy<\/strong><\/li>\n<li><strong>Witness how the Braze platform can enhance your customer engagement efforts, no matter which stage of growth you are at<\/strong><\/li>\n<li><strong>Connect with driven and innovative individuals to learn from their journeys. Plus, fuel up with a scrumptious lunch and take home some exclusive Braze swag to remember the experience<\/strong><\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Speakers&#8221; module_id=&#8221;speakers&#8221; module_class=&#8221;color1-box&#8221; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221; background_enable_color=&#8221;off&#8221; locked=&#8221;off&#8221; collapsed=&#8221;off&#8221;][et_pb_row admin_label=&#8221;Row&#8221; _builder_version=&#8221;4.9.2&#8243; custom_padding=&#8221;||0px|||&#8221; locked=&#8221;off&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.9.2&#8243; custom_margin=&#8221;-30px||||false|false&#8221;]<\/p>\n<h3 class=\"h1\" style=\"text-align: center\">SPEAKERS<\/h3>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;2&#8243; make_equal=&#8221;on&#8221; disabled_on=&#8221;off|off|off&#8221; module_class=&#8221;speaksers-small-row&#8221; _builder_version=&#8221;4.9.2&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; width=&#8221;90%&#8221; max_width=&#8221;1000px&#8221; max_width_last_edited=&#8221;off|desktop&#8221; module_alignment=&#8221;center&#8221; custom_padding=&#8221;||3px|||&#8221; locked=&#8221;off&#8221; collapsed=&#8221;off&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221;][et_pb_team_member name=&#8221;Nicole Chin&#8221; position=&#8221;Head of Marketing Technology&#8221; image_url=&#8221;https:\/\/devconferences.marketing-interactive.com\/gwb-kl\/wp-content\/uploads\/sites\/58\/2025\/01\/Nicole_Photo.jpg&#8221; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Mindvalley&#8221; _builder_version=&#8221;4.9.2&#8243; custom_padding=&#8221;||4px|||&#8221; link_option_url_new_window=&#8221;on&#8221;]<\/p>\n<p><strong>Mindvalley<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221;][et_pb_team_member name=&#8221;Sangeet Singh&#8221; position=&#8221;Head of Marketing, SEA&#8221; image_url=&#8221;https:\/\/devconferences.marketing-interactive.com\/gwb-kl\/wp-content\/uploads\/sites\/58\/2025\/01\/sangeet-photo.jpg&#8221; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;GoPro&#8221; module_class=&#8221;divioverlay-11640&#8243; _builder_version=&#8221;4.9.2&#8243; custom_padding=&#8221;||4px|||&#8221; link_option_url_new_window=&#8221;on&#8221;]<\/p>\n<p><strong>GoPro<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221;][et_pb_team_member name=&#8221;Roy Siew&#8221; position=&#8221;Head, Group Online Retail&#8221; image_url=&#8221;https:\/\/devconferences.marketing-interactive.com\/gwb-kl\/wp-content\/uploads\/sites\/58\/2025\/01\/Roy-Siew_Photo.jpg&#8221; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;CompAsia&#8221; _builder_version=&#8221;4.9.2&#8243; custom_padding=&#8221;||4px|||&#8221; link_option_url_new_window=&#8221;on&#8221;]<strong>CompAsia<\/strong>[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;2&#8243; make_equal=&#8221;on&#8221; disabled_on=&#8221;off|off|off&#8221; module_class=&#8221;speaksers-small-row&#8221; _builder_version=&#8221;4.9.2&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; width=&#8221;90%&#8221; max_width=&#8221;1000px&#8221; max_width_last_edited=&#8221;off|desktop&#8221; module_alignment=&#8221;center&#8221; custom_padding=&#8221;||3px|||&#8221; locked=&#8221;off&#8221; collapsed=&#8221;off&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221;][et_pb_team_member name=&#8221;Shahid Nizami&#8221; position=&#8221;VP, APAC and GCC&#8221; image_url=&#8221;https:\/\/devconferences.marketing-interactive.com\/gwb-kl\/wp-content\/uploads\/sites\/58\/2025\/01\/Shahid.png&#8221; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Braze &#8211; Shahid Nizami&#8221; module_class=&#8221;divioverlay-11577&#8243; _builder_version=&#8221;4.9.2&#8243; custom_padding=&#8221;||4px|||&#8221; link_option_url_new_window=&#8221;on&#8221;]<strong>Braze<\/strong>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221;][et_pb_team_member name=&#8221;Siew Hoon Ng&#8221; position=&#8221;Lead Solutions Consultant&#8221; image_url=&#8221;https:\/\/devconferences.marketing-interactive.com\/gwb-kl\/wp-content\/uploads\/sites\/58\/2025\/01\/Siew-Hoon-Ng_Photo.jpg&#8221; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Braze &#8211; Siew Hoon Ng&#8221; _builder_version=&#8221;4.9.2&#8243; custom_padding=&#8221;||4px|||&#8221; link_option_url_new_window=&#8221;on&#8221;]<\/p>\n<p><strong>Braze<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221;][et_pb_team_member name=&#8221;Marissa Lim&#8221; position=&#8221;Manager, Customer Success&#8221; image_url=&#8221;https:\/\/devconferences.marketing-interactive.com\/gwb-kl\/wp-content\/uploads\/sites\/58\/2025\/01\/Marissa.jpg&#8221; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Braze &#8211; Marissa Lim&#8221; _builder_version=&#8221;4.9.2&#8243; custom_padding=&#8221;||4px|||&#8221; link_option_url_new_window=&#8221;on&#8221;]<\/p>\n<p><strong>Braze<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;2&#8243; make_equal=&#8221;on&#8221; disabled_on=&#8221;off|off|off&#8221; module_class=&#8221;speaksers-small-row&#8221; _builder_version=&#8221;4.9.2&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; width=&#8221;90%&#8221; max_width=&#8221;1000px&#8221; max_width_last_edited=&#8221;off|desktop&#8221; module_alignment=&#8221;center&#8221; custom_padding=&#8221;||3px|||&#8221; locked=&#8221;off&#8221; collapsed=&#8221;off&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221;][et_pb_team_member name=&#8221;Zainal Abidin&#8221; position=&#8221;Enterprise Account Executive, APAC&#8221; image_url=&#8221;https:\/\/devconferences.marketing-interactive.com\/gwb-kl\/wp-content\/uploads\/sites\/58\/2025\/01\/Zainal-Abidin-p.jpeg&#8221; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Braze &#8211; Zainal Abidin&#8221; _builder_version=&#8221;4.9.2&#8243; custom_padding=&#8221;||4px|||&#8221; link_option_url_new_window=&#8221;on&#8221;]<\/p>\n<p><strong>Braze<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221;][et_pb_team_member name=&#8221;REZWANA MANJUR&#8221; position=&#8221;EDITOR-IN-CHIEF&#8221; image_url=&#8221;https:\/\/devconferences.marketing-interactive.com\/gwb-kl\/wp-content\/uploads\/sites\/58\/2025\/02\/Rez-photo-2.jpg&#8221; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;MARKETING-INTERACTIVE &#8211; REZWANA MANJUR&#8221; _builder_version=&#8221;4.9.2&#8243; custom_padding=&#8221;||4px|||&#8221; link_option_url_new_window=&#8221;on&#8221;]<\/p>\n<p><strong>MARKETING-INTERACTIVE<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221;][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;on|on|on&#8221; admin_label=&#8221; Why should YOU join?&#8221; module_class=&#8221; bg-white box-img blurb-version-1 &#8221; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221; disabled=&#8221;on&#8221; locked=&#8221;off&#8221; collapsed=&#8221;on&#8221;][et_pb_row admin_label=&#8221;Row&#8221; _builder_version=&#8221;4.0.7&#8243; locked=&#8221;off&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.9.2&#8243;]<\/p>\n<h3 style=\"text-align: center\" class=\"h1\">Why you should join?<\/h3>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_4,1_4,1_4,1_4&#8243; make_equal=&#8221;on&#8221; module_class=&#8221;blurbs-grid&#8221; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221;][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221;][et_pb_blurb title=&#8221;Understand the challenges from real life situations and discover workable solutions&#8221; image=&#8221;https:\/\/devconferences.marketing-interactive.com\/tradedesk\/wp-content\/uploads\/sites\/38\/2022\/08\/5.png&#8221; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221;][\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221;][et_pb_blurb title=&#8221;Network with lik<br \/>\ne-minded practitioners from the industry &#8221; image=&#8221;https:\/\/devconferences.marketing-interactive.com\/tradedesk\/wp-content\/uploads\/sites\/38\/2022\/08\/6.png&#8221; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221;][\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221;][et_pb_blurb title=&#8221;Expand your knowledge; be updated with issues and trends of today&#8221; image=&#8221;https:\/\/devconferences.marketing-interactive.com\/tradedesk\/wp-content\/uploads\/sites\/38\/2022\/08\/7.png&#8221; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221;][\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221;][et_pb_blurb title=&#8221;Fun, educational and engaging&#8221; image=&#8221;https:\/\/devconferences.marketing-interactive.com\/tradedesk\/wp-content\/uploads\/sites\/38\/2022\/08\/8.png&#8221; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221;][\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;AGENDA&#8221; module_class=&#8221;color3-box&#8221; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221; background_enable_color=&#8221;off&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; locked=&#8221;off&#8221; collapsed=&#8221;off&#8221;][et_pb_row admin_label=&#8221;Row&#8221; _builder_version=&#8221;4.9.2&#8243; locked=&#8221;off&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.9.2&#8243;]<\/p>\n<h3 class=\"h1\" style=\"text-align: center;\">AGENDA<\/h3>\n<p style=\"text-align: center;\"><strong>27 February 2025<\/strong><br \/>10:00am &#8211; 1:30pm (GMT+8)<br \/>Venue: Parkroyal Collection Kuala Lumpur (COLLECTION Ballroom, Level 2)<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Agenda&#8221; module_id=&#8221;agenda&#8221; module_class=&#8221;bg-white&#8221; _builder_version=&#8221;4.9.2&#8243; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; locked=&#8221;off&#8221; collapsed=&#8221;off&#8221;][et_pb_row _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221;][et_pb_countdown_timer date_time=&#8221;2025-02-27 10:00&#8243; disabled_on=&#8221;off|off|off&#8221; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221; background_enable_color=&#8221;off&#8221; use_background_color=&#8221;off&#8221;][\/et_pb_countdown_timer][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=&#8221;Agenda row&#8221; module_class=&#8221;agenda_row&#8221; _builder_version=&#8221;4.9.2&#8243; collapsed=&#8221;off&#8221;][et_pb_column type=&#8221;4_4&#8243; module_class=&#8221;agenda_row_description&#8221; _builder_version=&#8221;4.9.2&#8243;][et_pb_text admin_label=&#8221;10:00&#8243; module_class=&#8221;time&#8221; _builder_version=&#8221;4.9.2&#8243; custom_padding=&#8221;20px||||false|false&#8221;]<\/p>\n<p><strong>10:00<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;Registration&#8221; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||9px|||&#8221;]<\/p>\n<h4>Registration<\/h4>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=&#8221;Agenda row&#8221; module_class=&#8221;agenda_row&#8221; _builder_version=&#8221;4.9.2&#8243; collapsed=&#8221;off&#8221;][et_pb_column type=&#8221;4_4&#8243; module_class=&#8221;agenda_row_description&#8221; _builder_version=&#8221;4.9.2&#8243;][et_pb_text admin_label=&#8221;10:25&#8243; module_class=&#8221;time&#8221; _builder_version=&#8221;4.9.2&#8243; custom_padding=&#8221;20px||||false|false&#8221;]<\/p>\n<p><strong>10:25<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;WELCOME REMARKS&#8221; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||11px|||&#8221;]<\/p>\n<h4>WELCOME REMARKS<\/h4>\n<p>[\/et_pb_text][et_pb_text disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Speaker:&#8221; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||10px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; locked=&#8221;off&#8221;]<\/p>\n<p><strong>Speaker:<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_team_member name=&#8221;REZWANA MANJUR&#8221; position=&#8221;EDITOR-IN-CHIEF&#8221; image_url=&#8221;https:\/\/devconferences.marketing-interactive.com\/gwb-kl\/wp-content\/uploads\/sites\/58\/2025\/02\/Rez-photo-2.jpg&#8221; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;MARKETING-INTERACTIVE &#8211; REZWANA MANJUR&#8221; _builder_version=&#8221;4.9.2&#8243; custom_padding=&#8221;||4px|||&#8221; link_option_url_new_window=&#8221;on&#8221; locked=&#8221;off&#8221;]<\/p>\n<p><strong>MARKETING-INTERACTIVE<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=&#8221;Agenda row&#8221; module_class=&#8221;agenda_row&#8221; _builder_version=&#8221;4.9.2&#8243; collapsed=&#8221;off&#8221;][et_pb_column type=&#8221;4_4&#8243; module_class=&#8221;agenda_row_description&#8221; _builder_version=&#8221;4.9.2&#8243;][et_pb_text admin_label=&#8221;10:30&#8243; module_class=&#8221;time&#8221; _builder_version=&#8221;4.9.2&#8243; custom_padding=&#8221;20px||||false|false&#8221;]<\/p>\n<p><strong>10:30<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;OPENING ADDRESS&#8221; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||0px||false|false&#8221;]<\/p>\n<h3>OPENING ADDRESS<\/h3>\n<p>[\/et_pb_text][et_pb_text disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Speaker:&#8221; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||10px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; locked=&#8221;off&#8221;]<\/p>\n<p><strong>Speaker:<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_team_member name=&#8221;Shahid Nizami&#8221; position=&#8221;VP, APAC and GCC&#8221; image_url=&#8221;https:\/\/devconferences.marketing-interactive.com\/gwb-kl\/wp-content\/uploads\/sites\/58\/2025\/01\/Shahid.png&#8221; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Braze &#8211; Shahid Nizami&#8221; module_class=&#8221;divioverlay-11577&#8243; _builder_version=&#8221;4.9.2&#8243; custom_padding=&#8221;||4px|||&#8221; link_option_url_new_window=&#8221;on&#8221; locked=&#8221;off&#8221;]<strong>Braze<\/strong>[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=&#8221;Agenda row&#8221; module_class=&#8221;agenda_row&#8221; _builder_version=&#8221;4.9.2&#8243; collapsed=&#8221;off&#8221;][et_pb_column type=&#8221;4_4&#8243; module_class=&#8221;agenda_row_description&#8221; _builder_version=&#8221;4.9.2&#8243;][et_pb_text admin_label=&#8221;10:40&#8243; module_class=&#8221;time&#8221; _builder_version=&#8221;4.9.2&#8243; custom_padding=&#8221;20px||1px||false|false&#8221;]<\/p>\n<p><strong>10:40<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;FIRESIDE CHAT&#8221; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||0px||false|false&#8221;]<\/p>\n<h3>FIRESIDE CHAT:<br \/>\nBUILDING LASTING CUSTOMER LOYALTY WITH UNIFIED AND PERSONALISED ENGAGEMENT<\/h3>\n<p>[\/et_pb_text][et_pb_text disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Speakers:&#8221; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||10px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; locked=&#8221;off&#8221;]<\/p>\n<p><strong>Speakers:<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_team_member name=&#8221;Nicole Chin&#8221; position=&#8221;Head of Marketing Technology&#8221; image_url=&#8221;https:\/\/devconferences.marketing-interactive.com\/gwb-kl\/wp-content\/uploads\/sites\/58\/2025\/01\/Nicole_Photo.jpg&#8221; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Mindvalley&#8221; _builder_version=&#8221;4.9.2&#8243; custom_padding=&#8221;||4px|||&#8221; link_option_url_new_window=&#8221;on&#8221; locked=&#8221;off&#8221;]<\/p>\n<p><strong>Mindvalley<\/strong><\/p>\n<p>[\/et_pb_team_member][et_pb_team_member name=&#8221;Marissa Lim&#8221; position=&#8221;Manager, Customer Success&#8221; image_url=&#8221;https:\/\/devconferences.marketing-interactive.com\/gwb-kl\/wp-content\/uploads\/sites\/58\/2025\/01\/Marissa.jpg&#8221; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Braze &#8211; Marissa Lim&#8221; _builder_version=&#8221;4.9.2&#8243; custom_padding=&#8221;||4px|||&#8221; link_option_url_new_window=&#8221;on&#8221; locked=&#8221;off&#8221;]<\/p>\n<p><strong>Braze<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=&#8221;Agenda row&#8221; module_class=&#8221;agenda_row&#8221; _builder_version=&#8221;4.9.2&#8243; collapsed=&#8221;off&#8221;][et_pb_column type=&#8221;4_4&#8243; module_class=&#8221;agenda_row_description&#8221; _builder_version=&#8221;4.9.2&#8243;][et_pb_text admin_label=&#8221;11:00&#8243; module_class=&#8221;time&#8221; _builder_version=&#8221;4.9.2&#8243; custom_padding=&#8221;20px||1px||false|false&#8221;]<\/p>\n<p><strong>11:00<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;NETWORKING BREAK&#8221; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221;]<\/p>\n<h4>NETWORKING BREAK<\/h4>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=&#8221;Agenda row&#8221; module_class=&#8221;agenda_row&#8221; _builder_version=&#8221;4.9.2&#8243; collapsed=&#8221;off&#8221;][et_pb_column type=&#8221;4_4&#8243; module_class=&#8221;agenda_row_description&#8221; _builder_version=&#8221;4.9.2&#8243;][et_pb_text admin_label=&#8221;11:15&#8243; module_class=&#8221;time&#8221; _builder_version=&#8221;4.9.2&#8243; custom_padding=&#8221;20px||1px||false|false&#8221;]<\/p>\n<p><strong>11:15<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;SEE BRAZE IN ACTION&#8221; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||0px||false|false&#8221;]<\/p>\n<h3>SEE BRAZE IN ACTION<\/h3>\n<p>[\/et_pb_text][et_pb_text disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Speaker:&#8221; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||10px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; locked=&#8221;off&#8221;]<\/p>\n<p><strong>Speaker:<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_team_member name=&#8221;Siew Hoon Ng&#8221; position=&#8221;Lead Solutions Consultant&#8221; image_url=&#8221;https:\/\/devconferences.marketing-interactive.com\/gwb-kl\/wp-content\/uploads\/sites\/58\/2025\/01\/Siew-Hoon-Ng_Photo.jpg&#8221; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Braze &#8211; Siew Hoon Ng&#8221; _builder_version=&#8221;4.9.2&#8243; custom_padding=&#8221;||4px|||&#8221; link_option_url_new_window=&#8221;on&#8221; locked=&#8221;off&#8221;]<\/p>\n<p><strong>Braze<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=&#8221;Agenda row&#8221; module_class=&#8221;agenda_row&#8221; _builder_version=&#8221;4.9.2&#8243; collapsed=&#8221;off&#8221;][et_pb_column type=&#8221;4_4&#8243; module_class=&#8221;agenda_row_description&#8221; _builder_version=&#8221;4.9.2&#8243;][et_pb_text admin_label=&#8221;11:30&#8243; module_class=&#8221;time&#8221; _builder_version=&#8221;4.9.2&#8243; custom_padding=&#8221;4px||1px||false|false&#8221;]<\/p>\n<p><strong>11:30<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;PANEL DISCUSSION&#8221; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221;]<\/p>\n<h4>PANEL DISCUSSION:<br \/>TRANSFORMING CUSTOMER ENGAGEMENT THROUGH CREATIVITY AND AI<\/h4>\n<p>In an ever-evolving digital landscape, brands are reimagining how they connect with customers. This panel will explore how brands leverage AI to drive personalized storytelling, scale content creation, and deliver dynamic customer experiences. Learn how to balance automation with human ingenuity while navigating the ethical considerations of AI in marketing. Gain actionable insights to foster deeper connections with your audience and stay ahead in the era of hyper-personalisation.<\/p>\n<p>[\/et_pb_text][et_pb_text disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Speakers:&#8221; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||10px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; locked=&#8221;off&#8221;]<\/p>\n<p><strong>Speakers:<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_team_member name=&#8221;Sangeet Singh&#8221; position=&#8221;Head of Marketing, SEA&#8221; image_url=&#8221;https:\/\/devconferences.marketing-interactive.com\/gwb-kl\/wp-content\/uploads\/sites\/58\/2025\/01\/sangeet-photo.jpg&#8221; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;GoPro&#8221; module_class=&#8221;divioverlay-11640&#8243; _builder_version=&#8221;4.9.2&#8243; custom_padding=&#8221;||4px|||&#8221; link_option_url_new_window=&#8221;on&#8221; locked=&#8221;off&#8221;]<\/p>\n<p><strong>GoPro<\/strong><\/p>\n<p>[\/et_pb_team_member][et_pb_team_member name=&#8221;Roy Siew&#8221; position=&#8221;Head, Group Online Retail&#8221; image_url=&#8221;https:\/\/devconferences.marketing-interactive.com\/gwb-kl\/wp-content\/uploads\/sites\/58\/2025\/01\/Roy-Siew_Photo.jpg&#8221; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;CompAsia&#8221; _builder_version=&#8221;4.9.2&#8243; custom_padding=&#8221;||4px|||&#8221; link_option_url_new_window=&#8221;on&#8221; locked=&#8221;off&#8221;]<strong>CompAsia<\/strong>[\/et_pb_team_member][et_pb_text disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Moderator:&#8221; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||10px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; locked=&#8221;off&#8221;]<\/p>\n<p><strong>Moderator:<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_team_member name=&#8221;Zainal Abidin&#8221; position=&#8221;Enterprise Account Executive, APAC&#8221; image_url=&#8221;https:\/\/devconferences.marketing-interactive.com\/gwb-kl\/wp-content\/uploads\/sites\/58\/2025\/01\/Zainal-Abidin-p.jpeg&#8221; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Braze &#8211; Zainal Abidin&#8221; _builder_version=&#8221;4.9.2&#8243; custom_padding=&#8221;||4px|||&#8221; link_option_url_new_window=&#8221;on&#8221; locked=&#8221;off&#8221;]<\/p>\n<p><strong>Braze<\/strong><\/p>\n<p>[\/et_pb_team_member][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=&#8221;Agenda row&#8221; module_class=&#8221;agenda_row&#8221; _builder_version=&#8221;4.9.2&#8243; collapsed=&#8221;off&#8221;][et_pb_column type=&#8221;4_4&#8243; module_class=&#8221;agenda_row_description&#8221; _builder_version=&#8221;4.9.2&#8243;][et_pb_text admin_label=&#8221;12:00&#8243; module_class=&#8221;time&#8221; _builder_version=&#8221;4.9.2&#8243; custom_padding=&#8221;4px||1px||false|false&#8221;]<\/p>\n<p><strong>12:00<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;LUCKY DRAW&#8221; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221;]<\/p>\n<h4>LUCKY DRAW<\/h4>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=&#8221;Agenda row&#8221; module_class=&#8221;agenda_row&#8221; _builder_version=&#8221;4.9.2&#8243; collapsed=&#8221;off&#8221;][et_pb_column type=&#8221;4_4&#8243; module_class=&#8221;agenda_row_description&#8221; _builder_version=&#8221;4.9.2&#8243;][et_pb_text admin_label=&#8221;12:10&#8243; module_class=&#8221;time&#8221; _builder_version=&#8221;4.9.2&#8243; custom_padding=&#8221;4px||1px||false|false&#8221;]<\/p>\n<p><strong>12:10<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;BUFFET LUNCH &#038; NETWORKING&#8221; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221;]<\/p>\n<h4>BUFFET LUNCH &#038; NETWORKING<\/h4>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=&#8221;Agenda row&#8221; module_class=&#8221;agenda_row&#8221; _builder_version=&#8221;4.9.2&#8243; collapsed=&#8221;off&#8221;][et_pb_column type=&#8221;4_4&#8243; module_class=&#8221;agenda_row_description&#8221; _builder_version=&#8221;4.9.2&#8243;][et_pb_text admin_label=&#8221;13:30&#8243; module_class=&#8221;time&#8221; _builder_version=&#8221;4.9.2&#8243; custom_padding=&#8221;4px||1px||false|false&#8221;]<\/p>\n<p><strong>13:30<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;END OF EVENT&#8221; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221;]<\/p>\n<h4>END OF EVENT<\/h4>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;on|on|on&#8221; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221; min_height=&#8221;304px&#8221; custom_padding=&#8221;0px||15px||false|false&#8221; disabled=&#8221;on&#8221; collapsed=&#8221;on&#8221;][et_pb_row _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221;][et_pb_text _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; custom_margin=&#8221;||64px|||&#8221; custom_padding=&#8221;3px|||||&#8221;]<\/p>\n<h3 class=\"h1\" style=\"text-align: center\"><span style=\"font-size: x-large\">Content Partner<\/span><\/h3>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/devconferences.marketing-interactive.com\/tradedesk\/wp-content\/uploads\/sites\/38\/2022\/09\/KANTAR_Small_Logo_Black_RGB.jpg&#8221; title_text=&#8221;KANTAR_Large_Logo_Black_CMYK&#8221; url=&#8221;https:\/\/www.kantar.com\/&#8221; url_new_window=&#8221;on&#8221; align=&#8221;center&#8221; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221; max_width=&#8221;192px&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;-38px|||||&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Contact &#8211; au&#8221; module_id=&#8221;contact&#8221; module_class=&#8221;color1-box&#8221; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;35px||39px|||&#8221; locked=&#8221;off&#8221; collapsed=&#8221;off&#8221;][et_pb_row admin_label=&#8221;Row&#8221; _builder_version=&#8221;4.0.7&#8243; custom_padding=&#8221;||0px|||&#8221; locked=&#8221;off&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.9.2&#8243;]<\/p>\n<h4 class=\"h1\" style=\"text-align: center;color: black\">Contact us<\/h4>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221;][et_pb_text _builder_version=&#8221;4.9.2&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; custom_padding=&#8221;0px|||||&#8221;]<\/p>\n<p style=\"text-align: center;color: black\"><strong>Joey Teh<\/strong><br \/><em>Regional Event Producer<\/em><br \/>MARKETING-INTERACTIVE<br \/><a href=\"mailto:joeyt@marketing-interactive.com\"><strong>joeyt@marketing-interactive.com<\/strong><\/a><br \/>Tel: +65 9199 3130<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>27 February 202410:00am &#8211; 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Driven by rapid digitalisation, public-private initiatives and changing consumer behaviours, the nation [&hellip;]<\/p>\n","protected":false},"author":40,"featured_media":9538,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-9165","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Grow with Braze<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/devconferences.marketing-interactive.com\/gwb-kl\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Grow with Braze\" \/>\n<meta property=\"og:description\" content=\"27 February 202410:00am - 1:30pm (GMT+8)Parkroyal Collection Kuala Lumpur(COLLECTION Ballroom, Level 2)Supported byNavigating the Future of Customer Engagement A special forum for client-side marketers and CX professionalsMalaysia&#039;s e-commerce market is on a trajectory of growth with a projection to reach US$9.28bn in 2025. 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