Kiri Sinclair

Founder & CEO

Sinclair, Hong Kong

A highly regarded thought leader and regular commentator for the PR and communications industry in Asia, Kiri is Founder and CEO of integrated communications agency Sinclair, Board
member of both The Marketing Society and PRHK, Hong Kong’s public relations association, and a member of the PRCA Global Ethics Council. She is a strong advocate for the value of
PR-led integrated communications in greater China and across the APAC region.

As agency leader, Kiri is responsible for Sinclair’s strategic regional growth, team-first culture, talent development, and the innovative business and client strategy the agency is renowned
for. She mentors the Sinclair team, who are based out of offices in Hong Kong, Shanghai, Beijing and Singapore, fostering a forward-thinking, creative and solutions-based approach to
communications marketing. Kiri strategically advises clients across the corporate, government, NGO, consumer, and luxury sectors. She is an expert at developing creative brand growth strategies on both a global and local level and managing sensitive reputational issues for world-leading clients.

In response to COVID-19, Kiri worked together with leading advocates of the arts in Hong Kong to launch ART Power HK. As a member of the working group, she has taken an active
role in empowering and amplifying the work of artists and arts organisations through creating a digital platform that both unites the local arts and culture sector, and harnesses the power of the arts to bring communities together.

Kiri was born in Hong Kong and earned her MBA from the University of Hong Kong. An insatiable curiosity, passion for life, and dedication to working with individuals and clients
that are driving positive change in the world are the leading forces that drive her forward. It is this which has seen her grow an independent agency – now in its eleventh year – of
empowered and dedicated team players, an agency with one of the lowest turnover rates in the industry.